Coldplay have teamed up with Spotify & FC Barcelona for the release of a special El Clásico matchday shirt, merch and playlist.
The collaboration was announced following the release of the iconic British band’s latest album Moon Music earlier this month. Produced by Max Martin, the album contains August’s iTunes chart-topping single ‘WE PRAY’ – with Little Simz, Burna Boy, Elyanna & TINI – and June’s double MTV VMAs-nominated single ‘feelslikeimfallinginlove’, which reached #1 on both the UK’s airplay chart and the Official Big Top 40.
The Moon Music Coldplay logo will grace the shirts of the Catalan footballing giants for their clash away to El Clásico rivals Real Madrid at the Santiago Bernabéu on Saturday 26 October, with the Barça Femení side also set to wear the Coldplay x FC Barcelona shirt in their match against Eibar on Saturday 2 November.
Its the latest link-up as part of a first-of-its-kind partnership between Barcelona, and their front-of-shirt sponsors Spotify, to deepen the connection between the the worlds of football and music. Coldplay are the second band to grace a matchday kit for El Clásico as part of this deal, following in the footsteps of fellow British music icons The Rolling Stones in the 2023-24 season. Solo artists Drake and ROSALÍA, have also previously had their logos featured on special edition shirts as part of the deal.
FC Barcelona have also share a special edition of the popular Barça Matchday playlist on Spotify, which features some of Coldplay’s favourite tracks to motivate the players and fans in the build-up to the game.
Two exclusive editions of the match jersey went on sale last Friday (18 October) at Barça Stores and via the club’s e-commerce platform. One of the limited editions will consist of 1,899 units of the match-quality jersey featuring the Moon Music Coldplay logo. Another, even more exclusive edition, consisting of only 22 match quality units will feature a fluorescent effect on the logo and will be signed by the starting players from both matches—the Clásico and the Liga F game.
Spotify, Coldplay and FC Barcelona will donate the proceeds from this match jerseys collection to a joint project from the UN Refugee Agency (UNHCR/ACNUR) and the FC Barcelona Foundation.
FC Barcelona, Spotify, and Coldplay also released a lifestyle clothing line last Friday, which will be available from Barça Stores and the club’s e-commerce site. This merchandise feature items such as t-shirts, hoodies and a scarf, incorporating motifs that combine the graphic imagery Moon Music and the corporate elements of FC Barcelona and Spotify.
On the collaboration, the band said: “We’re honoured that Spotify has chosen to feature our Moon Music design on the shirt of FC Barcelona. We’ve had a special relationship with the city and the club for many years. We’re also proud to support the UNHCR in their life-saving work to protect refugees and displaced people around the world. Heartfelt thanks to Spotify and FC Barcelona for making this happen.”
Juli Guiu, VP Marketing at FC Barcelona, adds: “We are delighted that through our partnership with Spotify, that Coldplay will feature on the FC Barcelona shirt for El Clásico. The band and the club have a mutual love which stretches back many years from the band visiting training sessions, to Barça players watching Coldplay live in Barcelona over the years, to the band’s music soundtracking some of the club’s best moments.”
“Coldplay is one of the most beloved bands in the world on Spotify, and their storied connection to Barça runs deep. We are thrilled to celebrate that history with fans worldwide through the iconic Barça jersey”, said Marc Hazan, Vice President of Partnerships and Marketing at Spotify. “The release of Moon Music is a perfect moment to celebrate the power of football and music’s ability to bring people together.”
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