Josh Baker launches his own Baker’s Dozen imprint with the much anticipated ‘Back It Up’, enlisting the help of rising London producer and vocalist Omar+.
‘Back It Up’ blends Josh’s staple bass heavy, minimal house sound with Omar’s RNB infused vocals. Having permeated in the clubs and on TikTok for nearly six months, the track has amassed over 5000 organic creations on the platforms, going some way to demonstrating how hyped this ID has become. Still in the hands of only a few DJs, those that are lucky enough to have it on their USB have seen crowds sing every word back despite it still being unreleased.
On the track, Omar+ says, “My friend Bianca, who did the vocals for some of Josh’s tunes, invited me to his show in London. It was an insane set, and I got to meet Josh afterward. The next day, I sent him some music, which he liked—Back It Up stood out to him, and he asked me to send him the stems. He reproduced the beat, keeping some of my synths in, and within 24 hours, we had a banger. After that, I started seeing videos everywhere of Josh playing our tune and the crowd loving it—definitely a surreal feeling”
Listen to ‘Back It Up’ on Red Devils Records.
‘Back It Up’ is Josh’s first release since winning DJ Mag’s Breakthrough Producer of Year 2024 award and finishing up as Beatport’s most sold artist in the Minimal/Deep Tech genre. Moving into 2025, Josh was named one of BBC Radio 1’s Future Stars and Dancing Astronaut’s Ones to Watch. Josh has a very busy Miami Music Week at the end of the month playing at Space and Factory Town. In Ibiza this year he will play for brands Paradise, Circoloco and Solid Grooves, along with playing Hi’s opening party and putting on his own, one off You&Me party at 528Ibiza.
DJ and producer is only one side of Josh, who isalso the founder of SYNTHO, a leading music tech startup revolutionising electronic music education, and Hide&Seek Festival, one of the UK’s most respected boutique electronic music festivals which this year will be headlined by Josh himself playing back-to-back with Prospa. He also heads the You&Me party series, which has cultivated a loyal following and brought his signature sound to renowned venues and festivals across Europe.
Blending new-school RnB vocals with bumping house and UKG flavors, Omar+ is an electronic artist and DJ/producer carving out his own lane. Influenced by Brandy, SWV, PARTYNEXTDOOR, and Drake, as well as his Punjabi and Gujarati heritage, his sound is shaped by late-night trips to Mumbai and the underground energy of London clubs like fabric and Phonox. Working with UKG producer Silva Bumpa, he fuses hypnotic rhythms with genre-blurring production, drawing inspiration from Chris Stussy, KETTAMA, and PinkPantheress.
