Demise Of Love

Electronic music collective Demise Of Love release debut single

Demise Of Love, the thrilling new project from Daniel Avery, James Greenwood's Ghost Culture, and Working Men’s Club, share their debut single ‘Strange Little Consequence’.

The song arrives alongside the news of their eponymous debut EP, which will land digitally and physically on 10” limited edition vinyl on May 30, via Domino. Demise Of Love parties will also take place in London, Manchester and Paris.

When three of the most forward-thinking minds in electronic and alternative music collide, the result is bound to be expansive. Born from a shared desire to create something raw, boundary-pushing and deeply emotive, the trio entered the studio with no expectations, only a love for each other’s work and a fearless approach to sound. The result is a heady fusion of industrial dreamscapes, acid house intensity, and starkly beautiful melodies. Shaped by the combined creative forces of the trio’s masterful production and brooding presence, Demise Of Love carves out its own uncompromising space in electronic music.

Listen to ‘Strange Little Consequences’ on Shoot Music New Releases.

According to Avery, Demise of Love entered the studio “armed only with a love for each other’s work”. The first fruits of this radically open-minded new collaboration can be heard on today’s track ‘Strange Little Consequence’. The accompanying video feels chaotic, but also arresting and meaningful as director Jak Payne explains: “We wanted to create something really visually driven for this. A visual that gestures towards the breakdown of a relationship, through the clutter and detritus that is left behind.”

The four-track EP, mixed by Alan Moulder, has traces of the sounds that have made all three artists so loved, from sky-scraping synths to ultra-catchy choruses, all rendered with shuddering intensity. Yet the record’s four tracks don’t really sound like the music of any of its three individual creators – or indeed like anything else out there.

‘Strange Little Consequence’ moves elegantly from a vicious acidic shuffle to a huge rock chorus and back again, the transition both entirely unexpected and utterly irresistible. Elsewhere, ‘Carry The Blame’ sees the elegant sky lines of Detroit techno brought to life by Working Men’s Club’s Syd Minsky Sargeant’s unmistakable vocal. ‘Be A Man’ is industrial punk with a helping of melancholic euphoria, and ‘Like I Loved You’ closes the EP with vocals from Greenwood in pure-pop exhilaration that rockets off into electronic space; an instant hit.

Avery calls the trio’s debut EP, “Three distinct sonic personalities coming together to create something new entirely, a search for a burning light that could only exist between the trio.” And he’s right: Demise of Love is new; but it is also full of life and feeling, where innovation is employed for the sake of emotion, rather than as an end in itself.

Fans of all three artists will find plenty to love in this EP. But it is the chemistry between Avery, Greenwood and Minsky Sargeant that counts, creating music that is bold yet classy, timeless and quietly beautiful.

Demise of Love

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